The GSTC MICE Criteria (for Venues, Event Organizers, and Events & Exhibitions) aim to serve as the global sustainability standards for the industry and were created to provide a common understanding of sustainable tourism in the MICE industry throughout the world. The GSTC MICE Criteria are the minimum that any MICE business should aspire to reach. They are organized around four main themes: effective sustainability planning, maximizing social and economic benefits for the local community, enhancing cultural heritage, and reducing negative impacts on the environment. They have applicability to the entire MICE industry.



GSTC MICE Criteria for Venues, Event Organizers, and Events & Exhibitions

The GSTC MICE Criteria have been developed for Venues, Event Organizers, and Events & Exhibitions. 

Some of the uses of the criteria include the following:

  • Help define sustainability in a holistic manner

  • Raise awareness of the breadth and nature of sustainability

  • Serve as the basis for certification for sustainability

  • Serve as basic guidelines for MICE businesses to become more sustainable, which includes guidance for identifying more sustainable suppliers and service providers

  • Provide greater market access in the growing market for sustainable businesses, serving as guidance for the MICE businesses in choosing suppliers and partners

  • Help consumers identify sound sustainable MICE businesses

  • Serve as a common denominator for information media to recognize sustainable MICE businesses

  • Offer both the public and private sectors a starting point for developing sustainable MICE business requirements

  • Serve as basic guidelines for education and training on sustainable MICE by universities, hospitality schools, or associations

  • Demonstrate leadership that inspires others to act

The GSTC Criteria indicate what should be done, not how to do it or whether the goal has been achieved. This role is fulfilled by performance indicators, associated educational materials, and access to tools for implementation, all of which are an indispensable complement to the GSTC Criteria.


The GSTC MICE Criteria has three sets of suggested Performance Indicators:

 

GSTC MICE Criteria + suggested performance indicators for Venues

The performance indicators presented are designed to provide guidance in measuring compliance with the GSTC MICE Criteria for Venues.

 

GSTC MICE Criteria + suggested performance indicators for Event Organizers

The performance indicators presented are designed to provide guidance in measuring compliance with the GSTC MICE Criteria for Event Organizers.

 

GSTC MICE Criteria + suggested performance indicators for Events & Exhibitions

The performance indicators presented are designed to provide guidance in measuring compliance with the GSTC MICE Criteria for Events & Exhibitions.


 

Official website of the Global Sustainable Tourism Council:
www.gstcouncil.org