How to properly call our country in the heart of Europe? The topic has been addressed by the government, language experts, international organisations, associations and the public throughout the years. The conclusion is clear: Czechia and the Czech Republic are synonymous, in both cases they are official names. The decision on whether to use the short or long name depends on the area of business you are in and whether there is a legal obligation attached to the designation.
According to the Ministry of Foreign Affairs (MFA), the longer name Czech Republic must be used only in official government documents, in the names of embassies, official correspondence, etc.
The Czechia brand should be used in all other cases. It seems more practical and less formal. As a shorter version of our country's marking, it fits better on signs accompanying official meetings at the highest political level or meetings of international organizations, as well as promotional materials such as large advertising signs at trade fairs. Czechia also works better in informal communication and correspondence as well as in literary works, newspaper articles, etc. It is similar to the uniforms of people representing the state in culture, science, sports and other spheres. Consequently, the Czech Olympic Committee has already switched to the short version - Czechia.
To sum up, the Czechia brand should be used for press coverage and other materials presenting domestic achievements, history or personalities of the country. This applies to promotional printed material and items as well as for private entities.
The Czechia brand should be used in all other cases. It seems more practical and less formal. As a shorter version of our country's marking, it fits better on signs accompanying official meetings at the highest political level or meetings of international organizations, as well as promotional materials such as large advertising signs at trade fairs. Czechia also works better in informal communication and correspondence as well as in literary works, newspaper articles, etc. It is similar to the uniforms of people representing the state in culture, science, sports and other spheres. Consequently, the Czech Olympic Committee has already switched to the short version - Czechia.
To sum up, the Czechia brand should be used for press coverage and other materials presenting domestic achievements, history or personalities of the country. This applies to promotional printed material and items as well as for private entities.